Our simple business model offers a low-cost entry point into the booming coffee shop and cafe business
Investors passionate about coffee and community find Just Love Coffee Shop & Eatery to be a highly scalable business concept with low startup costs.
Just Love is a rare, simple business model within the competitive cafe space. Pair that with a scaled back but innovative menu centered on waffle iron entrees and you have a concept that is logistically easy to scale, making it ideal for investors looking to develop regionally. The success of our Middle Tennessee coffee shops illustrates the ease in scalability within one metropolitan area.
“We scaled the brand to two locations in the Nashville area on our own to standardize systems and operations and ensure that the business was not only easy to operate, but replicable and sustainable over the long-term,” says Rob Webb, CEO and founder of Just Love Coffee & Eatery. “We’re extremely excited to welcome the first wave of franchise owners to a brand that is built on a foundation of love of family, community and great coffee.”
After the launch of several successful locations in Nashville, Tennessee, considered one of the hottest cities in the U.S., Just Love Coffee is primed for expansion in new markets in 2018. Led by an executive team with proven experience in growing franchise systems, Just Love Coffee & Eatery is an ideal investment for entrepreneurs who want to get in on the ground floor of the most exciting business opportunity in the $12 billion U.S. coffee shop industry.
If you’re looking for a coffee or food brand to grow with, Just Love is a great multi-unit investment opportunity. Our executive team has experience building brands and supporting franchisees. Here are just a few ways we stand out as a scalable business.
Low startup costs make us perfect for multi-unit investment
Just Love Coffee & Eatery is a simple-to-operate business model with a low franchise fee of $35,000 that is considerably less than most coffee shop franchises. Our unique but straightforward menu is inspired by the waffle iron and eliminates the need for a full kitchen, making Just Love a simple food business to run from an operations perspective. This translates into lower build-out costs than our competitors as well as a faster ramp-up time, which allows for a potentially faster return on investment.
We also offer a rare coffee shop franchise opportunity that doesn’t require any previous experience in either restaurant management or coffee making — all that we require is that our new franchise owners are passionate about our brand and making their new business successful.
We provide training and marketing tools to build your business
Just Love offers a training program to help new franchisees quickly excel in their new role as a community coffee shop owner. Franchisees attend intensive training at our headquarters in Murfreesboro and our stores in Nashville, Tennessee. They learn how to correctly pour and serve our specialty coffee, as well as our entire menu of specialty beverages. They also will learn how to correctly cook, prepare and serve our simple and inventive food menu. Additionally, franchisees will learn the machinery, the sales process and how to hire and train baristas who really become the face and the name of our business as they create memorable experiences for customers.
Marketing also plays a huge role in the success of a Just Love Coffee & Eatery franchise. Our executive team guides franchisees through the process of digital and traditional marketing platforms to help them build their business and their brand. Members of the Just Love Coffee & Eatery executive team will be on hand to provide guidance and feedback on grand opening day and beyond.